Blog Article

5 Reasons why your CV might be preventing you from reaching interview stage.

04 June 2019

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I read many CV’s each day, in the course of performing my occupation as a head-hunter/recruiter. It amazes me how many CV’s I see, that have one or more of the following faults with them. So much so, that I thought it was time to list them down and share the benefit of my knowledge and experience, so in no particular order here they are.

Your CV is too long – CV’s should be a maximum of three pages long, preferably only two pages. Look at the volume of the content, type face/ font size and layout you are using and see what you can do to condense to two or three pages maximum.

Your CV is not relevant to the application you are making - Avoid using generic CV’s for every application you make and version the content to emphasize the aspects of your experience and knowledge, that make you an ideal applicant for advertised roles.

Your CV does not carry enough data – Clients like to see data and the more the better eg if you are a manager the headcount numbers you are responsible for (direct and indirect) – clients like to see turnover and profit numbers – numbers of sites you manage – growth figures etc etc. If you are a sales person, turnover figures, potential client names you can introduce, numbers of customers etc are all good pieces of data to include which attracts clients to want to interview you.

Your CV does not include enough information about your past and present employers – Please don’t assume someone reading your CV is immediately familiar with your list of past and present employers. Please include a link to their company web site and a brief description of what the company does and particularly the section of the company you are or were employed within and how that links you, to the application.

Your CV does not reflect you professionally enough – Yes, its true, clients really do judge a book by its cover, in that we mean how your CV looks will be taken as a reflection of you. Bad grammar and spelling immediately work against you. Choose a good type face and design layout (plenty of good templates on line to help you with that) Ensure the details of what you do, and have accomplished for past and present employers, shine through clearly and succinctly. It’s down to you to sell why someone should want to interview you, not for them to deduce for themselves. Keep the details clear, honest and relevant and easy/quick for the client to absorb. Also ensure your CV dates/details match your LinkedIn profile as many employers and recruiters will check this.

I suggest you take a long hard look at your CV especially, if you have been applying for jobs and not getting called for interview – one or more of the above points might need amending/tending to.

About the author: Marcus Doo is a Managing Partner of Mood Group, head-hunters/recruiters to the Print & Packaging sectors.

Mood Group head-hunting & recruitment


I am looking for a job Store and Dispatch supervisor
Posted on Tuesday, May 24, 2022 14:28 by PRASHANTH
Please can i reapply? Because i can see i have the right qualifications and skills to do the from your job description
Posted on Thursday, May 06, 2021 12:55 by Anthony Gyasi Nketiah
thanks for your note but my CV have all information you asked
Posted on Friday, April 23, 2021 19:32 by Ahmed mohamed gomaa
I just changed the format of my CV from PDF to Word.
So now what is the next step. I surprise how I am not qualified for the jobs I applied for.
Please look at my CV again.
Posted on Friday, October 02, 2020 12:26 by Mohammad Alhomoud


Posted on Wednesday, July 29, 2020 21:27 by MOHAMMED KANNAN
I am interested to work in ur organization.
Posted on Tuesday, January 28, 2020 21:52 by sahar nadeem
Dear Sir. I have updated an upload word format CV for Ref 922 Technical manager Job
Posted on Tuesday, October 22, 2019 17:28 by Muhammad Kashif
These are very crucial points especially when you have a good experience of 10+ years a d then you need to cut down the number of pages is a task. But as you rightly said people want content with profit numbers or something which will benefit them.
So, thank you for the insights.
Posted on Tuesday, August 27, 2019 02:08 by Harshad
I had read a lot of articles about this subject, but you catch my attention on the point, "Your CV does not carry enough data" It was key point that i need review my cv. Thank you!
Posted on Saturday, June 08, 2019 11:47 by LEONARDO SALDANHA
I am lamination Machine operator of samplex. I am looking job of lamination Machine operator.
Posted on Saturday, June 08, 2019 06:32 by Tariq Mahmood
It's a tremendous topic regards CV writing and improvement in the current CV.
Thank you very much Marcus for posting this article.
Posted on Friday, June 07, 2019 17:44 by Amit Baran Das
I am Interested
Posted on Wednesday, June 05, 2019 15:16 by Celson André Cudiongina
I am interested to work in ur organization.
Posted on Wednesday, June 05, 2019 06:58 by Colin Renshaw Jarvis

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